Where Business Goals, User Needs & Tech Meet — I Design There
Where Business Goals, User Needs & Tech Meet — I Design There
Product Designer with 2+ years of expereince backed by 5+ years in tech and Saas companies.
I bridge design, product goals, and tech to design for impact.
Product Designer with 2+ years of expereince backed by 5+ years in tech and Saas companies.
I bridge design, product goals, and tech to design for impact.
Product Designer with 2+ years of expereince backed by 5+ years in tech and Saas companies.
I bridge design, product goals, and tech to design for impact.
I worked with
Meta
Dalux
Teleperformance
Lifebonder
Venato
FEATURED PROJECTS
FEATURED PROJECTS
UX case studies focused on clarity, feasibility, and impact
Some examples of projects I've worked on, focused on clarity,
feasibility, and impact.
UX case studies focused on clarity, feasibility, and impact
Social Bonding: a strategy to build a trust-centered social media app
Users have several trust issues when entering social media contexts, specially when it comes to prove the authenticity of the people they interact with, which directly impacts their will to engage and form meaningful connections.
Through early research, interviews, and competitive analysis, I identified key areas where users feel unsafe on other platforms, and designed a trust-centered user experience.
(project under NDA, some details about the product may have been changed)
Social Bonding: a strategy to build a trust-centered social media app
Users have several trust issues when entering social media contexts, specially when it comes to prove the authenticity of the people they interact with, which directly impacts their will to engage and form meaningful connections.
Through early research, interviews, and competitive analysis, I identified key areas where users feel unsafe on other platforms, and designed a trust-centered user experience.
(project under NDA, some details about the product may have been changed)
Improving the usability of the Greenmatch Solar quote form for increasing leads
Users visiting Greenmatch Solar quote form were sometimes confused by its UX and incurred in some accessibility issues. This is a source of frustration which leads them to abandon the form, causing the loss of potential leads for Greenmatch.
After analysing the accessibility, the overall flow of the form, and conducting some research, I designed a solution to improve the overall user experience and help Greenmatch to increase the percentage of leads.
Improving the usability of the Greenmatch Solar quote form for increasing leads
Users visiting Greenmatch Solar quote form were sometimes confused by its UX and incurred in some accessibility issues. This is a source of frustration which leads them to abandon the form, causing the loss of potential leads for Greenmatch.
After analysing the accessibility, the overall flow of the form, and conducting some research, I designed a solution to improve the overall user experience and help Greenmatch to increase the percentage of leads.
Venato: reducing seller listing friction by 85% through rapid product validation
Online resellers experience extremely high-friction in the reselling workflow. They spend between 40 and 120 minutes to create a single listing, which made the effort disproportionate to the financial return.
I transformed a high-friction reseller workflow into a rapid, AI-assisted listing experience that reduced creation time by 85% and improved seller decision confidence.
Venato: reducing seller listing friction by 85% through rapid product validation
Online resellers experience extremely high-friction in the reselling workflow. They spend between 40 and 120 minutes to create a single listing, which made the effort disproportionate to the financial return.
I transformed a high-friction reseller workflow into a rapid, AI-assisted listing experience that reduced creation time by 85% and improved seller decision confidence.
Let’s connect
Reach out on my social media accounts! I share insights about UX psychology and product
features 🧠
THEY SAY ABOUT ME
THEY SAY ABOUT ME
“Riccardo always goes extra mile for delivering results above the target!”
Debora M.
First Line Manager at Teleperformance
“Riccardo has made an impact since the first day he joined our team!”
Kendall C.
CEO at Venato
“I admire Riccardo’s work and the professionalism he has shown throughout our interactions. His designs are nothing short of inspiring, and it's clear that he has a
remarkable talent”
Murli R.
“Riccardo always goes extra mile for delivering results above the target!”
Debora M.
First Line Manager at Teleperformance
“Riccardo has made an impact since the first day he joined our team!”
Kendall C.
CEO at Venato
“I admire Riccardo’s work and the professionalism he has shown throughout our interactions. His designs are nothing short of inspiring, and it's clear that he has a
remarkable talent”
Murli R.
“Riccardo always goes extra mile for delivering results above the target!”
Debora M.
First Line Manager at Teleperformance
“Riccardo has made an impact since the first day he joined our team!”
Kendall C.
CEO at Venato
“I admire Riccardo’s work and the professionalism he has shown throughout our interactions. His designs are nothing short of inspiring, and it's clear that he has a
remarkable talent”
Murli R.
Let’s connect
Let’s connect
Reach out on my social media accounts! I share insights about UX psychology and product
features 🧠
Reach out on my social media accounts! I share insights about UX psychology and product
features 🧠
Riccardo Russiano